Definition

Ads is an abbreviation for advertisements, which are public notices or messages, especially ones placed in the media, designed to promote a product, service, or event.

Parts of Speech

Noun (usually plural): ads

Pronunciation

IPA Pronunciation
American: /ædz/
British: /ædz/
Respelling
American: adz
British: adz

Etymology

"Ads" is a shortening of the word "advertisements", which comes from the Middle French word "avertissement", meaning "warning" or "announcement". This is derived from the verb "avertir", which means "to notify" or "to warn".

Derivatives

Adspace
Adware
Admen (singular: adman)
Ad campaign
Ad-blocker

Synonyms

Promotions
Commercials
Publicity

Antonyms

None

Usage

The term "ads" is prevalently used in the context of marketing and media. In the digital era, it is closely associated with online marketing spaces, including social media platforms, search engines, and websites.

Related Terms

Advertising
Marketing
Promotion
Commercial
Sponsorship

Detailed Definition

As a Noun

Promotional Content: Notices or messages created with the intent of promoting a product, service, idea, or event.
Example: The company spends millions on its online ads to attract new customers.
Media Space for Promotion: Space or time slot purchased in media platforms to place promotional content.
Example: We have booked three ads in tomorrow's newspaper.
Digital Advertisements: Advertisements that appear on websites, apps, or other digital platforms.
Example: Many websites derive revenue from displaying ads to their visitors.

‍

Note: "Ads" is most commonly used in its plural form, given that advertisements are usually referenced in the context of multiple placements or a series. The singular form "ad" can be used to refer to a single advertisement.